Our work
Minecraft x Burberry
A special collaboration with one of the world’s most popular video games Minecraft to bring the Burberry brand story to their communities in a new and unexpected way.
A special collaboration with one of the world’s most popular video games Minecraft to bring the Burberry brand story to their communities in a new and unexpected way.
Comprising of an in-game adventure from Burberry and Minecraft called ‘Burberry: Freedom to Go Beyond’, a physical partnered capsule collection and a range of extensions and experiences, the collaboration allows consumers to both physically and digitally immerse themselves in a distinctly Burberry x Minecraft universe.