Coca-cola x Puma

Puma and Coca-Cola have come together for a 'nostalgic collaboration' that celebrates the special heritage of both brands.

Jelly Belly x Myprotein

Jelly Belly teamed up with MyProtein to craft a limited-edition collaboration and it is bursting on flavours with no compromise on macros.

PLAYBOY X FILA

FILA teamed up with Playboy to launch a capsule collection.

STRANGER THINGS X EASTPAK

Eastpak launched their second Stranger Things collection on May 25th with 7 SKUs of backpacks, duffle bags, and waist packs.

our vision

We connect great talent & brands to consumers everywhere.

our mission

Whether it’s an extension into a new product category, a launch in a new territory, or an inspirational collaboration, we create consumer products partnerships that tell a story and stand the test of time.

about us

who we are

CAA Brand Management is the licensing and consumer products division of Creative Artists Agency (CAA), the leading brand, entertainment and sports agency. Distinguished by its culture of collaboration and exceptional client service, CAA’s diverse workforce identifies, innovates and amplifies opportunities for the people and organizations that shape culture and inspire the world.

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OUR PLATFORM

A GLOBAL AGENCY WITH A BOUTIQUE FEEL

CAA Brand Management is the world’s leading brand growth and extension platform.

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OUR PLATFORM

OUR NETWORK CONSISTS OF
20 COUNTRIES

With headquarters in London, New York, Shanghai and Los Angeles, and an unparalleled network of offices around the world, no other agency works in local markets with local partners and retailers the way we do.

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OUR SERVICES

OUR 360° APPROACH

CAA Brand Management functions as if part of your own business.

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Our Work

SMARTER WAYS TO INTERACT
WITH THE WORLD

We use creativity to inspire change.

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